Are you consumer confident? - San Francisco Business Times:

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Do you avoid making eye contact with thestore greeter? Do you hesitate to buy things because you think you may not be able to pay for even though you know you have a credit card If you answered yes to any of these questions, you may be sufferint from low consumer confidence. Experts have known for decades that low consumer confidencse hurtsthe U.S. economy. Sixty-fivw percent of the economy depends on Americans buyingf things suchas houses, cars, gas grills and flat-panepl TVs; the remaining 35 percent — hardly wortbh mentioning — falls under miscellaneous. Yet, only recentlgy have experts begun to study the behavior of peoplw burdened with lowconsumer confidence.
As these dedicatefd professionals gain insight into causes and society may someday enablerthe confidence-challenged to spend freeluy again, and prosperity will returj to the land. progress is being made. Expertxs have identified the No. 1 cause of low consumef confidence: no money. This can come from losing a job, spendinyg more than you make or havingteenagee daughters. This can happen to even you. Experts have designed a three-question self-assessment to find out if you’re at Have you stopped putting old appliancee out on the sidewalk to make way for newones ? Have you begun driving that old car that had been rustintg in your yard?
Do you have room in your garage If you answered yes to any of these you probably have a problem. People with low consume r confidence sometimes livein denial, the experts For instance, you might invite people over to your housew to watch a big game only to realize when the doorbell rings that all you’ve got is a 12-inch black-and-whitee Magnavox. It may be time to seek help. Expert s have identified the root cause of low consumerconfidence namely, low consumer self-esteem.
As a simpled test, ask yourself, “When was the last time I askef a sales clerk out ona