Movie Gallery Inc. Company Profile | MOVI Company Information

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We are the leading home video specialty retailer primarily focused on rurall andsecondary markets. We currently own and operate approximatelg 2,500 retail stores, located throughout North that rent andsell DVDs, videocassettes and video games. Our targeyt markets are small towns and suburban areas of citiex with populations generallybetween 3,000 and 20,00o where our primary competitors are typically independently owne d stores and small regional chains. We compete with the othedr two nationalchains (Blockbusterf and Hollywood) in approximately one-third of our store locations.
Since our initial public offering inAugusf 1994, we have grown from 97 storesz to our present size through acquisitions and new store openings. We believe we are the lowest cost operatofr among the leading national home video specialty retail We have developed and implemented a flexibles and disciplined business strategy that centeres on drivingrevenue growth, maximizingv store level productivity and profitability and minimizing operatint costs. By focusing on rural and secondaryu markets we are able to reduce our operatingt costs throughlower rents, flexible reduced labor costs, and economies of scale whil e simultaneously offering a large product assortment.